YEAR 12-2012 - NEW DELHI

Design Thinking to Design Doing

The importance of design, its value and importance to businesses and the utility of design thinking to tackle the most challenging problems is quite well known. Having established the significance of design and design thinking for business vitality, it is now incumbent upon us to see how we can put this to use in practice. As we all know there is big gap in thinking and doing. It is this gap that this edition of design summit intends to fill. The summit proposes to answer the most important question – "how to make it happen".

This summit will deliberate on how to move from design thinking to design doing. The summit will explore key methods, strategies and successful techniques to extrapolate design thinking to design doing within businesses. It will endeavor to explore how businesses can achieve new growth using design.

Focusing on Design doing and design for manufacture lead to increased understanding of how to create products which not only appeal to the market, but are practical to manufacture. It will see how design and engineering could be integrated in an organization.

Sub-themes

To make things happen in not easy and would require a deep and functional look into several aspects. Using a combination of proven methods, case studies, academic research, the summit would unfold the theme through several sub-themes

Integrating Design into the organization

Managing Design

Creating a "Design Doing"

Operational Excellence in Design

Design leadership

Measuring Design value using metrics

Design as Strategic Integrator for Innovation

Research for Design

Product lifecycle management

Product design and manufacturing strategies

Design for disposal and recyclingn

To View the 2012 Summit Program click here

Distinguished Speakers

SUMMIT 2012 SPONSORS