Objective
To provide insights to the MSMEs and start-up who are manufacturing industrial products and to apprise them with the knowledge to use design to retain market standing and to move up the value chain.
Theme : New Product Development
In an intensely competitive market, with even more diverse and demanding customers, companies are often left unsure of exactly what products, communications and services to create for what segments of the market. Design, with its ability to understand users, redefine problems and create systemic, human-centered solutions, can help companies better understand their customer's daily lives, and lead directly to valuable (and valued) offerings that are effectively tailored to their market.
The Design Conclave will guide the participants through the various stages of new product development. It will focus on the process that can help in the creation of innovative industrial products. The participants will learn how to identify new opportunities, design methodologies and tools in practice, how to improve products, and branding.
Program flow
New Product Strategy
Embedding consumers in your product development process
Identifying new areas for consumer growth
Ideation
Partners
DISTINGUISHED SPEAKERS
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Pankaj Upadhyay
Assistant Professor,
Department of Design, IIT Guwahati -
Supradip Das
Assistant Professor,
Department of Design, IIT Guwahati. -
B. K. Chakravarthy
Professor,
IDC, IIT Bombay.
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Jyoti Kumar
Assistant Professor,
Instrument Design & Development Centre, IIT Delhi. -
U B Desai
Director,
IIT, Hyderabad. -
Deepak John Mathew
Associate Professor,
IIT Hyderabad.
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Sushil S Mane
Director – Technical Support,
Altair India. -
Prof. Amaresh Chakrabarti
Professor and Chairman,
Centre for Product Design & Manufacturing, Indian Institute of Science (IISc), Bangalore. -
Dr. Chandan Chowdhury
Vice President (Global Affairs and Business Development)
Dassault Systemes India Pvt. Ltd.
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Yatishwar Dravid
Head SME Initiative,
Society for Innovation and Development, Indian Institute of Science (IISc), Bangalore -
Amita Sharma
Former Additional Secretary, Technical Education, MHRD, Govt of India &
Visiting Professor, IDC School of Design, IIT Bombay -
G Padmaja
Assistant Vice President –Designs,
Kirby Building Systems India Ltd.
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G Prasad Raju
Vice President – Construction
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Dr Anil Kakodkar
President, National Academy of Sciences Chairman,
Rajiv Gandhi Science & Technology Commission -
Shri Surendra Nath Tripathi
Additional Secretary & Development Commissioner,
Ministry of MSME
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Ms. M S Devi
Partner, K&S Partners